I am a recent graduate of the University of Virginia with a double major in Media Studies and Religious Studies. I am fascinated by the convergence of faith, media, and culture, and have a background in marketing and communications.
I currently work in communications and development at the Institute for Advanced Studies in Culture, an interdisciplinary research institute and intellectual community at the University of Virginia devoted to the pursuit of scholarship that advances human flourishing. Working with the communications team, my objective is to connect the public with the work of the Institute through our website, social media channels, and events. I also promote the work of our scholars and the profile of the Institute on a local and national level.
Fall of 2015, I began the Trinity Fellows Program, a nine-month leadership development and training program in Charlottesville, Virginia hosted by Trinity Presbyterian Church. From the Trinity Fellows Website: “The Trinity Fellows Program consists of a group of recent college graduates who engage in a nine month, continuing education program designed to train, disciple and equip young people to foster a God-centered view of knowledge, culture, work and life. Fellows receive theological training, participate in seminars with Christian scholars and community leaders, and enjoy one-on-one mentoring relationships with mature Christian men and women. Fellows apply their training as they minister in the community, work in a marketplace internship during the week, and interact with their host family.”
Spring of 2015, I worked as a marketing intern at Ivy Publications, LLC., a magazine publishing company based in Charlottesville, VA. My primary responsibilities included managing the social media presence for multiple publication brands, designing and sending targeted email newsletters to readers and subscribers, and creating contests and giveaways for varying target demographics. I served as support to the marketing and design teams. Additionally, I wrote and edited articles for Ivy Publications’ print magazines, including CharlottesvilleFamily and Charlottesville Wine & Country Weddings.
During the fall of 2014, I worked with three of my Media Studies peers on a semester-long media consulting project for the Project on Lived Theology. My primary role on our team was to design an email newsletter to be sent out monthly to the Project’s subscribers. Using Mailchimp, I created a newsletter template with a format that serves to highlight upcoming events and new publications, as well as to point readers to existing online content on the Project on Lived Theology’s website. I coordinated the aesthetics and branding of the newsletter template to be consistent with the Project’s existing online branding. Also, my team and I generated a social media plan for the Project to implement, as well as streamlined the branding and content on the Project on Lived Theology’s social media accounts.
Summer of 2014, I served as a Social Media & Marketing intern at Advancing Native Missions in Afton, VA. As an intern, I worked closely with the marketing team, and my primary responsibilities were to manage ANM’s social media accounts, develop social media campaigns, streamline ANM’s branding on social media, and assist the marketing department in various projects as needed. I helped to develop and implement a month-long online campaign called “31 Days, 31 Ways to Pray” that dramatically increased social media engagement across various platforms. I conducted research and advised the marketing department on various social media strategies and third party services. I also assisted in designing and writing content for e-newsletters using Constant Contact. Furthermore, throughout the summer, I produced blog posts and copy for the Advancing Native Missions website.
Relevant Coursework: Introduction to Digital Publishing, Intro to Digital Media, Global Media, Media in Everyday Life
Media Skills: Hootsuite, Mailchimp, Constant Contact, Emma, Social Media, WordPress